Stripe Metric
Payments
Recovery Rate = (Recovered Payments / Total Failed Payments) × 100
Failed payment recovery rate measures the percentage of initially declined payments that are subsequently collected through retry attempts, card updates, or customer outreach. It quantifies revenue saved from potential loss.
Full guide: definition, formula, and benchmarksFailed Payment Recovery Rate
Failed payment recovery rate measures the percentage of initially declined payments that are subsequently collected through retry attempts, card updates, or customer outreach. It quantifies revenue saved from potential loss.
How to calculate failed payment recovery rate
Why failed payment recovery rate matters for Stripe users
Failed payments represent revenue your customers intended to pay. Recovery efforts have zero acquisition cost and directly convert to retained revenue and reduced involuntary churn.
Stripe users can leverage Smart Retries and Adaptive Acceptance alongside custom recovery flows, tracking which mechanisms recover the most revenue.
Understand and act on failed payment recovery rate with KPI Tree
Pull Stripe payment intent and retry data into your warehouse and compute recovery rates in KPI Tree. Link recovery to subscription churn and MRR retention in a causal tree.
Assign payments operations ownership and set alerts when recovery rates decline, indicating potential issues with retry logic or card updater services.
Get started with your Stripe data
Pull metrics from Stripe directly through the Model Context Protocol.
Connect your existing warehouse where Stripe data already lands.
Our professional services team can build you turn-key AI foundations in a matter of weeks. Data warehouse on Snowflake/BigQuery, ELT with Fivetran, all modelled in dbt with a semantic layer.
Related Stripe metrics
Charge Success Rate
PaymentsMetric Definition
Charge Success Rate = (Successful Charges / Total Charge Attempts) × 100
Charge success rate is the percentage of payment attempts that are successfully authorised and captured. It encompasses card network approvals, 3D Secure completions, and gateway processing outcomes.
Subscription Churn Rate
PaymentsMetric Definition
Subscription Churn Rate = (Cancelled Subscriptions / Start-of-Period Subscriptions) × 100
Subscription churn rate is the percentage of active subscriptions that are cancelled within a given period. It measures the rate of subscriber attrition and is a core indicator of product-market fit and customer satisfaction.
Monthly Recurring Revenue
PaymentsMetric Definition
MRR = Sum of (Active Subscription Monthly Value)
Monthly recurring revenue (MRR) is the normalised monthly value of all active Stripe subscriptions. It standardises different billing intervals into a consistent monthly figure for tracking subscription revenue momentum.
Payment Method Distribution
PaymentsMetric Definition
Payment method distribution shows the share of transactions processed via each payment method, including cards, bank transfers, digital wallets, and local payment methods. It reveals customer payment preferences.
Explore failed payment recovery rate across integrations
All Stripe metrics
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