KPI Tree

Pylon Metric

Customer Support

Cross-Channel Journey Analysis maps the paths customers take across support channels - starting in Slack, moving to email, and ending in a video call, for example. It measures the frequency of channel-switching, the reasons behind it, and the impact on resolution time and satisfaction.

PylonCustomer Support

Cross-Channel Journey Analysis

Cross-Channel Journey Analysis maps the paths customers take across support channels - starting in Slack, moving to email, and ending in a video call, for example. It measures the frequency of channel-switching, the reasons behind it, and the impact on resolution time and satisfaction.

Why cross-channel journey analysis matters for Pylon users

Pylon's core value proposition is unifying support across channels, but unification does not automatically mean seamless experiences. Customers who switch channels often do so because the current channel is failing them - the issue is too complex for chat or the response time on email is too slow.

Understanding cross-channel journeys reveals where channel transitions add value (escalating a complex issue to a call) versus where they indicate failure (a customer giving up on chat and trying email instead). This distinction guides channel strategy and routing investment.

Understand and act on cross-channel journey analysis with KPI Tree

Track customer journeys across channels in Pylon via your warehouse and model channel-transition patterns in KPI Tree. Link journey complexity to resolution time and customer satisfaction in your metric tree.

Assign RACI ownership to the support experience lead and use journey data to identify the most common failure-driven transitions for process improvement.

Get started with your Pylon data

Query using MCP
MCP

Pull metrics from Pylon directly through the Model Context Protocol.

Data Warehouse
SnowflakeBigQueryDatabricksRedshift

Connect your existing warehouse where Pylon data already lands.

Professional Services
FivetranSnowflakedbt

Our professional services team can build you turn-key AI foundations in a matter of weeks. Data warehouse on Snowflake/BigQuery, ELT with Fivetran, all modelled in dbt with a semantic layer.

Related Pylon metrics

Channel Performance Analysis

Customer Support

Metric Definition

Channel Performance Analysis compares key support metrics - response time, resolution time, CSAT, and volume - across the communication channels managed by Pylon, including Slack, email, in-app chat, and social media. It reveals which channels deliver the best customer experience and where investment should be directed.

View metric

Conversation Handoff Analysis

Customer Support

Metric Definition

Conversation Handoff Analysis measures the frequency, reasons, and impact of conversation transfers between agents, teams, or channels within Pylon. It quantifies the additional resolution time and satisfaction impact caused by each handoff, identifying opportunities to reduce unnecessary transfers.

View metric

Customer Effort Score

Customer Support

Metric Definition

CES = Sum of Effort Ratings / Total Responses

Customer Effort Score (CES) measures how much effort a customer must expend to get their issue resolved through Pylon's support channels. It is captured via post-conversation surveys and strongly predicts customer loyalty - lower effort correlates with higher retention.

View metric

Average Resolution Time

Customer Support

Metric Definition

Resolution Time = Conversation Resolved Timestamp − Conversation Created Timestamp

Resolution Time measures the total elapsed time from when a customer opens a conversation across any Pylon channel to when it is marked as resolved. It encompasses first response time, investigation, back-and-forth exchanges, and any internal waiting periods. It is a primary indicator of support efficiency.

View metric

Empower your team to understand and act on Pylon data

Map what drives your metrics, measure progress at any grain, prove what works statistically, and deliver personalised action plans to every team member.

Experience That Matters

Built by a team that's been in your shoes

Our team brings deep experience from leading Data, Growth and People teams at some of the fastest growing scaleups in Europe through to IPO and beyond. We've faced the same challenges you're facing now.

Checkout.com
Planet
UK Government
Travelex
BT
Sainsbury's
Goldman Sachs
Dojo
Redpin
Farfetch
Just Eat for Business